Enjoy the simple, easy going flavours of Bodegas la Purísima's Yecla 'Campules El Moreno' red. Bursting with black fruit and spicy tones, this easy-drinking wine offers a juicy palate and a moreish finish. Perfect for any occasion as a crowd pleaser.

About the Producer

Bodegas La Purísima was founded in 1946 by several farmers who joined forces to
improve the quality of Yecla wines. Their determination and desire to produce great
wines led them to receive the title of Denomination of Origin Yecla in 1975. The
vineyards are located in eastern Spain on the Murcia Plateau, and the wines are
vinified in a modern, state-of-the-art winery, installed with cutting edge technology to
ensure the wines showcase the best of the terroir from the D.O. The young and
dynamic team produce vibrant and fruity wines from local grape varieties which are
excellent value for money.

Vineyard and Winery

The grapes come from D.O. Yecla in eastern Spain on the Murcia Plateau, where the
vines are planted at an altitude of 700 metres and benefit from excellent diurnal
temperature differences. The hot summer days are tempered by cool nights, which
produces balanced wines. The 12-year old vines are cultivated on a trellis system. The
soils originate mainly from sediments of the Pliocene period, which are poor in organic
matter and generally have a low total nitrogen content, which limits the vigour of the
vine producing concentrated wines. The dominant texture is sandy silty, with loam. The
Yecla climate is continental and dry, with very hot summers, which can reach up to
39°C, and cold winters, when temperatures can drop to -10ºC on the coldest days.
Rainfall is scarce, falling mainly in spring and autumn, but storms with torrential
downpours are common in summer, often accompanied by hailstones. The grapes are
harvested during the cool of the night to preserve the freshness and aromatic balance.

The grapes were sorted to ensure only the highest quality, healthy fruit was vinified.
Fermentation took place in stainless steel tanks with wild yeasts at controlled
temperatures of 22°C to retain the purity of fruit and varietal characteristics. The wine
was aged in stainless steel tanks to maintain the freshness.